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DIGITAL MARKETING

Digital marketing is the use of online technologies to promote products and services.
It includes using email, social media, search engines, and other digital channels.

More About Digital Marketing.....

In thisDigital Marketing course, you’ll explore key concepts and the importance of digital marketing in today’s business landscape.
You’ll learn to identify various channels, compare traditional and digital methods, and understand SEO's role in visibility.
The course covers effective social media strategies, common pitfalls, and emerging trends like short-form videos.
By the end, you'll be equipped to enhance brand awareness and customer engagement through innovative and ethical marketing practices.

Syllabus

Intro
Beginning of Digital Marketing
Definition and Importance,
What is Marketing?
What is digital marketing?
When did it start?
Purpose
Advantages and Disadvantages of Digital Marketing
Difference between traditional marketing and digital marketing
SEO

Certification

MKCL provides certificate to the KLiC learner after his/her successful course completion.